Job Detail

Job description

Responsibilities:

• Plan, execute, and optimize paid advertising campaigns across platforms like Google Ads, Facebook Ads, Instagram Ads, LinkedIn Ads, and others.
• Conduct keyword research, audience targeting, and A/B testing to improve ad performance.
• Monitor and analyze campaign performance metrics (CTR, CPC, ROAS, etc.) and prepare detailed performance reports.
• Create engaging ad copies, visuals, and landing pages to maximize conversions.
• Manage budgets effectively to ensure the highest possible ROI.
• Conduct competitor analysis and stay informed about market trends to refine campaign strategies.
• Collaborate with the content, design, and development teams to align marketing efforts.
• Stay updated on the latest digital marketing tools, trends, and advertising updates.
• Manage remarketing campaigns and develop audience retargeting strategies.
• Track and measure conversions using tools like Google Analytics and Tag Manager.